Implementation of a domain policy

For those of you that work in a small business this will be easy. If you work in a company that has the luxury of a marketing, technical and legal department… I’ll fall of my chair if some of your domain names aren’t registered legally to someone within your organisation!

Our Advice at a glance..

In its simplest form, there are some key steps that you should consider:

1.   Understanding your brand position right now

2.   Implementation of a domain policy

3.   Creation of a domain strategy

4.   Acting on your decisions

5.   Effectively managing your Brand Online

6.   Taking positive action if your brand is compromised

7.   Developing and influencing your Brand Online

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